WORK /

PALAZZO MOLIN

Challenge

Work together with Sotheby's International Realty sales team to develop a 'cut-through' advertising campaign for Palazzo Molin.

Idea

A fusion of the old and new, highlighting the timeless appeal of this elegantly restored 15th century palace in the heart of Venice. To bring this idea to life, we illustrated a narrative of classic glamour set in the tone of Audrey Hepburn and Paul Newman shot through with a stylish and distinctly contemporary feel.

Drawing inspiration from the classic Venetian setting, we colour-washed the imagery in soft muted pastel and natural tones. The end result celebrates the essence of Palazzo Molin today: prestigious modernity set within classic elegance.

Special thanks to Tim Braithwaite (copywriting) and Michael Leckie (photography)

 

• Brand Story
• Advertising (print/online)
• Art Direction 
• Print collateral 

Palazzo Molin Venice - Sotheby's Advert
Palazzo Molin logo
Palazzo Molin Venice - Alberto on balcony
Palazzo Molin Venice - Sotheby's Advert wide
Palazzo Molin Vanity Fair advert
Sotheby's International Realty Logo
pm_sandy_sunshine.jpg
palazzo molin sandy balcony
palazzo molin venice canal boat.jpg
palazzo moulin entrance
pm_sandy_balcony.jpg
How to Spend It advert
pm_alberto_hallway.jpg
pm_sandy_sitting.jpg
pm_sandy_closeup.jpg
pm_ipad.jpg
pm_moodboard.jpg
pm_audrey hepburn inspiration
paul_newman_venice inspiration
Gondola black and white photo